官方APP下载:英语全能特训(微信小程序版,支持苹果手机、安卓手机)
创办于2003年
UNSV记不住?那就记中文谐音“忧安思危”吧!
  Slow and Steady Wins the Race!
UNSV英语学习频道 - Slow and steady wins the race!
公众微信服务号
英语全能特训(微信公众服务号)
UNSV英语学习频道淘宝网店
客服短信:18913948480
客服邮箱:web@unsv.com
初级VIP会员
全站英语学习资料下载。
¥98元/12个月

'Baby Shark' Enjoys Big Bite of Media Success

阅读次数:


VIP会员专享下载:(非VIP会员无权下载!如果想下载,但还不是VIP会员,请点此订购
下载方式:使用鼠标右键(注意是鼠标右键!)点击下面的MP3音频/MP4视频链接,然后选择“另存为…”。
MP3节目录音 MP3节目录音 
文章原文
同步字幕

In the words of comedian James Corden, every so often a song comes along that defines a generation:

Baby shark doo doo doo doo doo doo. Baby shark doo doo doo doo doo doo.

The late-night television host, carpool karaoke king and father of three young children was talking about the children's song "Baby Shark."

Maybe you have not heard the song, but that seems impossible. In 2015, a South Korean educational content maker, Pinkfong, released its first "Baby Shark" video. Later, it broke the internet with a version that mixed animation and two loveable human kids. The video shows them dancing to the story of a shark family, K-pop style. The video has more than 2 billion views on YouTube.

A group called Super Simple also has well-loved versions of the song, and YouTube provides a huge number of other "Baby Shark" offerings to choose from.

And then came #babysharkchallenge. People began to record themselves performing the song and dance, and posting the recordings on social media. Now, stores are selling "Baby Shark" children's clothing, books and toys.

"Our toddler's shark video addiction is a huge issue in our household," said Columbus, Ohio mom Kitty French. She said the song was cute at first but now has become an "earworm" that the adults have tired of.

Not all adults feel that way. Many are continuing to post "Baby Shark"-linked videos of themselves and their children. In one, a little girl urges the electronic assistant Alexa to play her favorite shark song. The girl becomes upset by the smart device's not-so-smart lack of understanding.

In another video, a family in the U.S. state of Texas has designed its Christmas lights to go on and off with the beat of the "Baby Shark" music.

"Baby Shark," helper shark

Some parents of special needs kids think "Baby Shark" is more than fun. They argue it has helped their young ones.

Holly Anderson of the U.S. state Utah is a mother of four. Her 3-year-old son has autism, a disorder that can affect social skills, speech and other areas. His therapist uses children's songs on YouTube, including "Baby Shark," to help patients.

Anderson said her son "has a very difficult time staying still, even for a moment, and usually spends his time running around in therapy."

But she said the "Baby Shark" song and video helps her son calm down.

Bob Cunningham is an educator and adviser for the nonprofit Understood.org. The organization supports parents of kids with learning and attention issues. He praised "Baby Shark" as catchy and colorful.

He added, "Both the music and the animation are predictable, with repeated words, phrases, colors and movements."

The combinations can capture and keep children's attention, even for children who have trouble paying attention, Cunningham said. The song and video also occupy most of the senses at the same time and combine language with music and movement. This combination can appeal to kids who struggle with any of those things individually. For example, the movement can support less-developed language, and the music can offer support when movements are difficult, he said.

Corden, host of "The Late Late Show with James Corden," is not the only star to get involved with the baby shark craze. He invited Sophie Turner, Josh Groban and a choir to perform the song on his show.

TV entertainer Ellen DeGeneres also used the song on her show.

"Baby Shark," rich shark

In addition to being famous, "Baby Shark" sells. A Montreal-based company, WowWee, has a Pinkfong license for North America to sell the shark family in soft toys. The toys sing when pressed in the middle. The online marketplace Amazon took orders for the toys with a guarantee that they would arrive by Christmas. WowWee's chief technology officer, Davin Sufer, said they sold out in less than three days.

Each toy costs just less than $20. Sufer would not say how many were sold. Many of the buyers, however, are now re-selling the toys for more than $100 each on Amazon.

The privately-held WowWee was already in talks with Pinkfong as far back as nearly a year ago when "Baby Shark" truly exploded, said Sufer.

The businessman has three kids of his own. Last summer, his 9-year-old daughter who came home from camp last summer singing the song before she knew his involvement.

He said of the song, "You hear it once or twice and you hear yourself singing, 'doo doo doo doo doo doo.' I could see maybe parents getting a little tired of it, but kids aren't."

I'm Pete Musto. And I'm Anna Mateo.

Write to us in the Comments Section or on our Facebook page.

Words in This Story

host - n. a person who talks to guests on a television or radio show​

car pool - n. a group of people who regularly share a car when they are going to and from their jobs or who take turns driving each other's children to school, activities, etc.​

karaoke - n. a form of entertainment in which a device plays the music of popular songs and people sing the words to the songs they choose​

animation - n. a way of making a movie by using a series of drawings, computer graphics, or photographs of objects (such as puppets or models) that are slightly different from one another and that when viewed quickly one after another create the appearance of movement​

K-pop - n. popular music originating in South Korea and encompassing a variety of styles​

toddler - n. a young child who is just learning to walk​

addiction - n. a strong and harmful need to regularly have something (such as a drug) or do something (such as gamble)​

earworm - n. a song or melody that keeps repeating in one's mind​

therapist - n. a person who helps people deal with mental or emotional problems by talking about those problems : a person trained in psychotherapy​

kid - n. a child

网友的学习评论(0条):
版权所有©2003-2019 南京通享科技有限公司,保留所有权利。未经书面许可,严禁转载本站内容,违者追究法律责任。 互联网经营ICP证:苏B2-20120186
网站备案:苏ICP备05000269号-1中国工业和信息化部网站备案查询
广播台